Stories
Watch, read, and listen to stories about creativity, creating stuff on the internet, technology, AI, and rock & roll.
You’ll find the latest stories and updates from Rock and Roll Reclaimed below. No time to read? You can listen! Starting in June, 2025, all content will be published as a blog post and an audio podcast.
Where Rock & Roll Meets Content A.I.
In this episode of the Rock and Roll Content Show, we talk about a social media feud that erupted regarding the use of laptops and digital tracks in live concert performances and why it should serve as inspiration for how content creators can use A.I. in support of digital content and content marketing.
I Want My Multichannel Content Strategy
In this episode of the Rock and Roll Content Show, we talk about how the MTV mega-hit "Money For Nothing" from British rock band Dire Straits was a shining example of multichannel content in the 1980s. You might be surprised by the lessons we can learn from Dire Straits when developing content for multiple channels in our own content marketing. Even better, you won't even have to play your guitar on the MTV.
Bowie, Ziggy Stardust, and Simple Content Storytelling
In the first episode of the Rock & Roll Content Show, we take a look at David Bowie's epic concept album, The Rise and Fall of Ziggy Stardust and the Spiders From Mars. What can we learn from Bowie, and Ziggy, about storytelling? How do simple concepts help your audience fill in story gaps with their own ideas and experiences? What can we take from the construction of the Ziggy Stardust concept and incorporate into our own content creation? Listen to find out!
Is There Anybody…Out There?
On Monday, October 3rd, this feed will be the new home of the Rock & Roll Content Show. We're going to talk about digital content creation, content marketing strategy and tactics, and, of course, creativity in content. Along the way we’ll take inspiration from some of the greatest music, artists, and moments in rock and roll history. Subscribe today!
Episode 12: Taking a Look at Content AI with Jasper
It’s a Super Space Robot St. Patrick's Day Spectacular! Join content marketer and writer Mark Dauner as he talks about a new content marketing power tool he’s been experimenting with called Jasper that uses artificial intelligence (AI) to generate content. What’s the verdict? Listen to the podcast to find out!
Episode 11: Why You Still Need a Blog
Join Mark Dauner and Super Space Robot for a very special, and very romantic, episode.
Part 1: Mark presents highlights from his latest blog post: "Why You Still Need a Blog and How to Make It Great" read by a very special guest.
Part 2: Super Space Robot is back! Listen in to this audio play as he helps social media intern, Liz, fix an untimely social media mistake and set up a new content strategy for her boss, Cupid.
How to Build a Persona: The Easy Way
Creating user personas, or buyer personas, or avatars, or whatever you want to call them is hard. Here’s a proven method that makes them a little easier. Get this free guide today before you work on your content marketing strategy.
Super Space Robot Gets Back!
In today's episode of the Super Space Robot podcast, your host, Mark Dauner gives an update on Super Space Robot and other projects that are underway. Then we get into the Beatles: Get Back documentary and talk about several key takeaways that should be inspiring to you, no matter what kind of content you're creating. How will Super Space Robot change based on lessons learned from the Beatles? You might be surprised.
Episode 9 - A December Announcement
This is not a full episode. It's just an announcement. We’re taking the month of December to make preparations for the new Super Space Robot podcast, launching in January, 2022.
Episode 8 - Repurpose Your Content Like Whitesnake
Sometimes content inspiration can come from the unlikeliest of places. Today we are taking a lesson on how to refresh and repurpose your content from one of the most successful content creators of the 1980s: the hard rock band Whitesnake.
Episode 007 - The Performance Review
Today's lesson is about change, and there are changes coming to the Super Space Robot podcast. In this very special episode of Super Space Robot, your favorite robot that helps people with creating digital content, returns to the home office for his quarterly performance review. Things don't go quite as expected.
Episode 6 - The Content Undead
Marie’s website is getting good numbers, but she’s not getting very much engagement on the current content she produces, and her boss is wondering where the leads are. On an exploratory mission to find the problem, she uncovers something truly terrifying: old, outdated content that’s still getting traffic. Find out how she and Super Space Robot defeat the “Content Undead” by bringing new life to old content.
Episode 5 - Three Simple Fields for Creating George's Content Calendar
The vast majority of all content calendars ever created in the history of the universe have been abandoned. It doesn’t have to be this way. In today’s podcast, Super Space Robot helps George simplify his content calendar using three simple fields. He might be able to help you too.
Episode 4 - You Can Call Me…
In today's episode, Reginald is at his wit's end trying to deliver new business opportunities to his boss and his sales team. Super Space Robot appears as he tends to do, introducing him to content marketing.
Episode 3 - Persona Au Gratin
Creating personas for use in content marketing can be a challenge. In today’s content marketing podcast audio play, Super Space Robot helps Brenda with a persona development method that isn‘t so challenging.
Episode 2 - Commentary Episode - What the &$#^@! is This All About?
This is the first commentary episode of the podcast, meaning there’s no audio play. Super Space Robot's creator, Mark Dauner, talks about why he created this nonsense, who it’s for, and what it’s all about. Listen to it!
Episode 1: Peter Gets a Lesson in Content Differentiation
Today’s adventure, which is the first Super Space Robot audio play, introduces our “hero” (term used somewhat loosely) as he intrudes upon a guy named Peter in his home office! Hopefully he was wearing pants. Peter is having some trouble figuring out how to differentiate between what should go on the blog, and what should be saved for his newsletter. Hijinks ensue.